Posts Tagged ‘fort myers seo’

Ways To Find New Customers More With Video

March 11th, 2013 No comments

The world wide web is not simply connecting information and digital text. Rather Web 2.0 is about linking individuals … People sharing, trading, and collaborating together, and video has actually shown time and again to deliver finest on this potential whenever you’re offering a product on the net!

More and more individuals are offering over the Internet. The marketplace is thick, nontransparent and too broad. Nowadays getting attention from prospective leads has become a Herculean undertaking. The advertising arena in the new wave of web 2.0 is controlled even more and more by Video. Video will totally embrace on-line advertising as never previously.

What the majority of Internet Marketers have neglected for many years, is that individuals desire to be entertained, in contrast to checking out long sales pages as they utilized to, not understanding ahead of time exactly what was in it for them. This is why people like to scan sales pages from leading to bottom without even checking out the first line … The effects? The Internet Marketers miss out on lots of opportunities merely since people didn’t review this kind of sales page closely enough.

A great introductional video can highlight the benefits of the sales page and showcasing crucial attribute bullet points and perk bullet points. It’s a beginning point. Getting the prospect hooked and attracted to read more is what a online marketer’s excellent sales page ought to do. A great heading might definitely make a sale, however its no match for video!

The power of video could be summed up by the motto, ‘A image is worth a thousand words.’ What this means is that video images can express those concepts and that expertise that are tough to discuss in words. Videos have a power to speak straight to your subconscious. Also keep in mind that pictures and noise are more vibrant and tend to stick a bit longer in the brain, than composed text. So once the reader is currently immersed in the subject line, he will dig further in the information to see exactly what’s in for him. This way you’re sure to make a excellent pitch!

The trick about video marketing is to add taste with humor, entertainment, debate, and instructional value to catch the creativity and the dream of your readers. With video you could sell them the sizzle along with the steak! All of us know the viral potential of videos right? … Add to that these ingredients and you have a sales page on steroids that’s sure to stick for a while in the mind of your readers! Interactivity– the attract the feelings and emotions of your prospects – is the buzzword of video advertising!

Earl Gardner is the founder of Alchemy Digitally Based Media a Fort Myers SEO and web development company. Should you be looking for a Fort Myers web designer or video optimization company to help create a pro net presence for your business then contact Alchemy Digital Media today.

Good Principles In Web Design

February 3rd, 2013 No comments

In web designing, design is much more than just using HTML to code up a page. The guidelines revealed below will help you make a more useful and effective website.


One of the most basic beliefs in web designing is balance. It is the distribution of the light and heavy elements on a page. It shows one to layout web pages so they will work effectively. It's also a visual interpretation of design gravity. Remember that darker and bigger objects appear heavier than lighter and smaller objects.

Balancing designs can be done in 3 ways:.

  1. Symmetrical Balance— done by placing elements in an even manner.
  2. Asymmetrical Balance— harder to design because they don't have elements that match across the designs centerline.
  3. Discordant or off-balance— designs that suggest more action and motion.


When folk encounter the word contrast, colour is the very first thing that comes to mind. It is an accentuation of component variations in a website design. When you apply contrast in a web design, think beyond or more than only colours.

Moreover, contrast in web design can be done in 4 ways. It can be done by.

  1. Changing of fonts.
  2. Providing links.
  3. Using different sizes of pictures and elements.
  4. Using contrasting colours.


The eye is drawn to what is emphasized in a design. Though it is very tempting to give accent on everything in your internet site, as a designer you should determine component hierarchy and apply stress accordingly based totally on the power structure.

With emphasis, you make the most significant element stand out in your design.

To incorporate stress or predominance in your design, try doing the following:

  • Use semantic mark up that may provide some emphasis even when there are no styles.
  • Changing of fonts or images.
  • Use of contrasting colours.


It is maintained that the entire design can only be accepted once the brain has recognized the pattern in the rhythm. Rhythm instills a feeling of order in the design because it rarely occurs on its own.

To include rhythm in your web design, you can repeat tangible HTML texts, add pictures several times, use background-repeat property and repeat navigation components of your design.


In design, unity is also called as proximity. It provides cohesiveness to designs and is alleged to pull elements together.

Unity can be implemented thru adjusting the plan of elements, changing the text spacing and playing with the box properties to persuade the padding and margins.

Peter Shelby is a contract copywriter and resident of Fort Myers FL. If you’re searching for the best in web design Fort Myers has to supply or if you’re searching for Fort Myers SEO companies then make sure you get references and check out the online reviews for corporations you’re considering.